Clean Energy Project
Clean Energy Project is a solar solutions provider dedicated to delivering sustainable, cost-effective energy systems that help homes reduce their environmental impact and energy costs.
Brand Design
The brand design of Clean Energy Project embodies a modern, optimistic approach to sustainability, using bright, sun-inspired colours and clean typography to reflect the company’s commitment to renewable innovation. Its visual identity combines elements of nature and technology — warm oranges and deep blues evoke sunlight and reliability, while minimalist design conveys clarity and trust. Every touchpoint, from logo to digital media, reinforces the brand’s mission to make solar energy approachable, empowering and forward-thinking, positioning Clean Energy Project as a leader in the movement toward a brighter, greener future.
Digital Advertising
The digital advertising strategy for Clean Energy Project focuses on harnessing the power of social platforms to educate, inspire and engage audiences about the benefits of solar energy. Through targeted campaigns on Instagram, Facebook, LinkedIn and YouTube, the brand uses a mix of vibrant visuals, testimonial videos and short-form educational content to demystify solar technology and highlight real-world savings. Paid social ads are optimised for both awareness and lead generation, using data-driven insights to reach homeowners and businesses ready to make the switch to clean energy. By combining authentic storytelling with strong calls to action, Clean Energy Project’s social advertising builds trust, drives conversions and positions the brand as a modern, solution-focused leader in renewable energy.